September 23, 2021
Perrin Brewing Company Releases Beer City Rye IPA
September 23, 2021
New Imperial Rye was Brewed in Collaboration with Grand Rapids’ Beer City Bread Co.
Comstock Park, Mich. (September 23, 2021) Perrin Brewing Company announces the release of Beer City Rye IPA, a collaboration with Beer City Bread Co., a local company that makes artisan breads with—you guessed it—beer! Beer City Rye IPA is now available on draft and in 6-packs at the Pub, with statewide distribution coming soon.
Beer City Rye IPA (8% ABV) stays incredibly true to style by using real, artisan rye bread from Beer City Bread Co. Resinous American Hops provide balance to this Imperial Rye IPA, which showcases notes of biscuit and caraway seed from toasted rye bread added directly to the mash.
Beer City Bread Co. products are developed from craft beer and natural European sourdough starters that are cultivated daily as the foundation of each bread batch. Each dough is aged over 24 hours, then processed using their unique “stress-free” handling bread line before baking, allowing true artisan qualities to develop in every product.
“Craft beer comes full circle in Beer City Rye IPA,” said Senior Marketing Manager Lindsey VanDenBoom. “Perrin beer first goes into making Beer City Bread Company’s toasted rye bread. Then, that toasted rye is used to lend spicy depth of flavor to Beer City Rye IPA. Bread and beer have a truly cooperative relationship, making our partnership with our neighbors at Beer City Bread Co. very natural. We’re all super proud of this Western-Michigan-powered beer!”
Try Beer City Rye IPA at the Pub today, or find it at select retailers across Michigan. Contact Lindsey VanDenBoom with questions or sample requests at email@example.com.
About Perrin Brewing Company
Established in 2012, Perrin Brewing Company is a young and rapidly growing craft brewery based out of Grand Rapids, Michigan. Perrin is committed to crafting high-quality and consistent brews and has garnered a loyal local following and a strong reputation for its unique beers. The brewery has won numerous awards for its renowned No Rules Vietnamese Porter, including a GABF Bronze Medal in 2020 and “The World’s Top New Beer Release of 2015” by RateBeer. With a passion for innovation and commitment to excellence, Perrin continues to grow strong roots in Michigan through distribution, production and the Perrin Pub taproom and restaurant.