March 5, 2020

Low Rise IPA Hits Shelves Starting March 12, Michigan-wide Distribution to Follow

Comstock Park, Mich. (March 5, 2020) Perrin Brewing Company announces the release of Low Rise IPA, a crisp, easy-drinking brew with fewer calories than the typical IPA. Low Rise IPA will be available year-round on draft and in 6-packs of 12 oz. cans at the Perrin Pub starting March 12, with Michigan-wide distribution to follow.

Low Rise IPA is boldly hop-forward and brightly aromatic thanks to a generous amount of piney Sultana hops and citrusy, tropical Citra hops. At only 100 calories and 2g carbs per 12 oz. serving, it’s the perfect fit for those seeking a low-calorie adult beverage with full flavor.

“Perrin Low Rise, lo-cal IPA is a great addition to the core year-round line up! It’s a delicate balance between a light bodied IPA and a full hop profile,” said Lindsey VanDenBoom, Marketing Director at Perrin Brewing. “People have the opportunity to keep their calorie intake light while not compromising the taste of a fresh, hoppy IPA. With only 100 calories and 4% ABV, this is a beer to keep stocked in the fridge on a daily basis.”

Try it on for size at the Perrin Pub starting March 12, or find Low Rise IPA at a Michigan craft beer seller starting beginning of April. Please direct questions to Lindsey VanDenBoom at lindsey@perrinbrewing.com.

About Perrin Brewing Company

Established in 2012, Perrin Brewing Company is a young and rapidly growing craft brewery based out of Grand Rapids, Michigan. Perrin is committed to crafting high-quality and consistent brews and has garnered a loyal local following and a strong reputation for its unique beers. The brewery has won numerous awards including “The World’s Top New Beer Release of 2015” by RateBeer for its No Rules Vietnamese Porter. Through the 2015 partnership with CANarchy, Perrin has experienced exponential growth among package offerings, out-of-state distribution and an increase to over 25,000 barrels of production.